We envision a world where business owners are financially empowered to make confident decisions, build profitable businesses and never again stress about a bill.
We obsess over financial details so you don't have too. We love saving money and we love saving you money.
Our goal is to share the framework we've built at Pinto with the world, to help everyone build a profitable and successful business.
— Ben, Pinto's Financial Architect & Founder
Pinto creates a great feedback loop to gain insight to my business financials. It's super helpful to get the team's commentary on how I can keep doing better.
We believe that businesses should produce profits for their owners.
We are simplifying small business finance to empower entrepreneurs to focus on what truly matters. Achieving your goals, making money, and living your life! We believe that you should build a profitable business, not your paperwork skills.
We rely on these core values to guide our identity on who we want to be for ourselves and our customers.
What's in a name?
The name "Pinto" is a nod to this ancient practice of bean counting.
Bean counting is an accounting practice that has been around for centuries. It refers to the use of beans to represent value or currency, and the beans were counted to keep track of transactions. This practice back to ancient civilizations, such as the Incas and the Aztecs, who used cocoa beans as currency.
We believe that the principles of simplicity, accuracy, and transparency that were essential to bean counting are still relevant today in the modern world of finance.